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FAQ About Website Design

From Crossroads Publishing

  • What is FAQ?
  • What constitutes a small website?
  • How do I find a place to put my website?
  • I already have a homepage, can't you just add to it?
  • What is a domain name, and do I need one?
  • I have a scanner, can I just send you scans?
  • What is graphics compression?
  • What are banners used for and do I need one?
  • I want a shopping cart for selling my products on the Internet. How much does it cost?
  • My small company cannot afford a secured shopping cart program, what alternatives are there?
  • What type of updates and maintenance will my website need?
  • What exactly are Meta tags and do I need them? Why do I need Meta tags on all my pages?
  • What does it mean to submit a site to a search engine, don't they just find you?
  • If my site is submitted to a search engine will it have to be done again later?
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Crossroads Publishing Web Design

What is FAQ?
FAQ is an acronym for Frequently Asked Questions.
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What constitutes a small website?
For purposes of pricing a site we will be referring to a small site as a collection of five or fewer pages. A page should scroll no more than 2 to 3 times the height of the browser window.
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How do I find a place to put my website?
If your page is a hobby page or homepage you may consider using space that is possibly offered by your ISP (Internet Service Provider). If your page is a business page you should consider a domain name and a web host for your site. If you are in between we may be able to host your site for you. Currently we do not host other domain names.
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I already have a homepage, can't you just add to it?
There may be considerable difference between the page you have and the page you desire. Frequently sharper, faster loading photo images and clip art can be created to replace the ones you have. Generally rewriting a page takes more hours than creating a page from the beginning.
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What is a domain name, and do I need one?
A domain name is a title or business name for a website that is assigned to a constant Internet address. It is registered with InterNic and as long as your pay the reservation fees you can retain that domain address even if you move to other web hosts.
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I have a scanner, can I just send you scans?
In order to achieve clear images, appropriate color, and the smallest possible file sizes we use particular settings for scanning. As long as you comply with the specifications we require we will accept client-scanned images. However we do not teach scanning. There is more to scanning than running the machine and software.
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What is graphics compression?
To compress graphics is to reduce the number of colors and/or the pixels per inch to reduce the file size of photographic and clip art. Typical graphics for the web utilize JPEG compression and GIF palette reduction.
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What are banners used for and do I need one?
Banners are small graphics that advertise your site or someone else's site and are generally used for advertising campaigns. Some sites promise to bring you traffic if you support their banners by display them on your site. We advise that you research these promises carefully. Another use for small banners is when exchanged with other sites who wish to link with you. These banners are frequently an appealing way to bring traffic to your site.
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I want a shopping cart for selling my products on the Internet. How much does it cost?
Shopping cart programs vary from free to rather expensive. Some shopping cart providers are very reasonably priced and some act as the middle-man, taking on the expenses, reserving charge back funds based on your sales volume and charging a flat percentage of your sales. This type of cart may minimize your start-up costs and reduce your risks.
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My small company cannot afford a secured shopping cart program, what alternatives are there?
Some shopping carts are based on a percentage of your sales. No sales - no expense. Cash, checks and charge cards are traded as a result of the Internet everyday. We have a number of clients who have success with printable order forms, created like web pages for phone orders, mail in or charge card sales. Contact information is listed for their customers.
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What types of updates and maintenance might my website need?
Websites that never change don't get return traffic and don't get referred to your visitors' friends. Old pages also fall out of the search engines. If your site is product or art related as your product line or inventory changes, so should your website. Sales, contests, give-a-ways and coupons are all applicable to the web just as they attract customers in shopping malls. There are many things on your site that will require updating and improvement as time goes on.
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What exactly are Meta tags and do I need them? Why do I need them on all my pages?
Meta information (tags) are special codes provided for search engine spiders that scour the web for information to collect and index. Special tags are created to assist these spiders in properly indexing the content of your page. Not all search engines use Meta tags but frequently they are the key that makes your site stand out in the search engine ranks and thereby brings you added traffic. Each of your pages has unique content and your meta tags should reflect those unique items.
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What does it mean to submit a site to a search engine, don't they just find you?
The web supports millions of websites and each search engine has its own rules for how it collects data about your site. These rules change frequently. As sites are created, if they are submitted to search engines, the search engine will either index the site immediately or it may take several months on a waiting list to get indexed and become part of the possible returns surfers are looking for every day. If you wait for them to find you, they may never find you.
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If my site is submitted to a search engine will it have to be done again later?
The workings of each search engine are unique. Some have small databases for information storage and routinely remove older dated material and add newer dated material. If the server on which your site resides "goes down" or is unable to display your site for even a short time, a search engine may be spidering your site and when it finds your site is "Not Found" they remove it from the database. To them it no longer exists.
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We have a new Definitions page that may help with terms you are not familiar with and we welcome your questions, comments and suggestions. If there is a question you cannot find an answer to, or if you wish to get your site started, please contact us so we can give you an estimate for a site, or feel free to email or phone.